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Evaluate for Excellence: The Confident Marketer's Guide

In today’s fast-paced marketing landscape, the ability to assess, adapt, and evolve is paramount. This short class centers on the fundamental pillar of self-awareness. Before you can lead with confidence, you must first understand where you stand. Our exclusive “Confident Marketer Scorecard” will serve as your guiding light, illuminating the path to marketing excellence.

By identifying your current strengths, areas for growth and potential blindspots, you’ll uncover opportunities you may have overlooked and fine-tune your focus. Armed with this newfound awareness, you’ll gain the confidence to navigate the ever-evolving marketing landscape with poise and precision. Join us on this journey, as we equip you with the tools and insights to emerge as a more proactive, reflective, and ultimately, a more confident marketing leader.

Who Should Attend

  • B2B Marketers who want to move out of ‘order taking’ mode and into a more strategic role by thinking more holistically.
  • B2B marketing managers, directors, VP’s, or anyone who aspires to be “Head of Marketing” one day.
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Instructor

Stacey Danheiser

Founder
SHAKE Marketing Group

Students will learn.

Using our “Confident Marketer Scorecard” we will illuminate the path to marketing leadership excellence. Students will uncover:
  • Why evaluating your marketing approach and skills is crucial for success
  • The four key pillars of impactful marketing: cultivating the right mindset, strategic planning, flawless execution, and effective leadership
  • How to identify and leverage your current strengths, boosting your confidence in your abilities and leadership
  • Concrete actions and strategies you can implement to improve each area, steadily increasing your confidence as a marketing leader


This is a leadership class that serves as a leadership 101 class.

What's included?

  • 5 Chapters
  • 1 Certification
  • 3 Workbooks
  • 3 Videos
  • 3 PDFs

Leadership Confidence

Using our “Confident Marketer Scorecard” we will illuminate the path to marketing leadership excellence. Join us on this journey, as we equip you with the tools and insights to emerge as a more proactive, reflective, and ultimately, a more confident marketing leader.

Personal Growth

By identifying your current strengths, areas for growth and potential blindspots, you’ll uncover opportunities you may have overlooked and fine-tune your focus. Armed with this newfound awareness, you’ll gain the confidence to navigate the ever-evolving marketing landscape with poise and precision.
Meet the instructor

Stacey Danheiser

Founder, Chief Growth Strategist
SHAKE Marketing Group

Stacey Danheiser is a seasoned Fortune 500 marketing leader and the Founder of SHAKE Marketing Group, a go-to-market consultancy. Stacey’s customer value-led approach has transformed the growth trajectory of 45+ B2B brands leading to exceptional results: 118% YoY revenue growth, Inc 5000 listings, 90% marketing team retention, and customer ‘sweet spot’ growth of 207% YoY.

Stacey is a best-selling author, trusted advisor, and creator of Ascend B2B Marketing Leadership Accelerator – an immersive mentorship program for marketing leaders who aspire to create a profound impact in their careers.
Patrick Jones - Course author
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